We all spend a lot of time on messaging apps and social networks, but we don’t always realize how effectively we’re using that time each day. To derive value from messaging apps and social media, it’s essential to coordinate actions consciously and set clear goals.
These goals could include developing your channel or blog, finding like-minded individuals for project collaboration, or gaining new information related to your hobbies or work. Social networks and messaging apps host groups, communities, and channels dedicated to various educational topics. Subscribing to them allows you to regularly discover something new. Additionally, these platforms are excellent for professional networking, where you can find business partners, potential employers, or collaborators.
Vage Zakaryan, Head of Development at Gem Space superapp, offers advice on effective online time management:
“You can leverage messaging apps and social media to promote your personal brand or your company’s brand. Maintaining a constant presence, updating news, and gaining new subscribers all contribute to achieving goals faster through a bolstered reputation.
To avoid wasting time, analyze the list of groups you’re subscribed to and unsubscribe from those that don’t add value. Keep only the most useful resources and channels that you use most frequently at your fingertips.
Keeping track of news is a convenient way to stay informed about the latest events and trends in your areas of interest. In our superapp, Gem Space, we’ve incorporated a news feed similar to social media platforms, allowing users to quickly see all news and updates.”
Messaging apps facilitate staying connected with close friends and family who live far away. Without them, it would be harder to stay in touch with those who matter to us. PR Director at NexusEcho PR Solutions, Leslie Shay, agrees:
“Browsing through photos and updates of friends on social media creates the feeling that you’re still close with them. I can’t say it’s just empty entertainment. Maintaining close relationships at a distance positively impacts people’s psychological well-being. Social media also offers other useful possibilities, such as finding a lot of valuable information about a healthy lifestyle, nutrition tips, workouts, and meditation.”
Messaging apps and social media are also excellent for organizing events, meetings, webinars, and other activities. For many, this interaction format helps save time. You can attend online classes, learn new things, and enhance your skills without leaving your home. Regular communication on these platforms can improve communication skills, especially in writing. The constant need to ensure correct spelling is beneficial — it stimulates the brain, diversifies speech, and enhances literacy.
And of course, the most important thing is for the time spent on messaging apps and social media to uplift your mood and evoke positive feelings. Then you can confidently say that it wasn’t time wasted because these platforms were originally created to bring benefits and make life better.